All Activities
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How to Use Lights to Enhance Your 3D Effects
Learn about advanced shader settings, lighting and how to move your effect in 3D space.
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Beyond Face Filters: Creating World AR Effects
In this lesson we teach you how to set up world tracking and place an AR object in the world.
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How to Publish Your Effect to the Spark AR Hub
Before you can share your AR effect with the world, it needs to be published to the SparkARhub. Learn how in this lesson.
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Learn Augmented Reality with Spark AR Studio
This introductory course teaches you basic skills to help you make augmented reality effects with Spark AR Studio.
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Select the right measurement settings
This lesson prepares students to create, schedule and share ad reports using goal-aligned reporting templates.
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Explore data and data sources
We’ll explore how to optimize for high-quality data and use summary statistics to interpret statistical outputs.
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Targeting strategies for business goals
This course explores how to select appropriate targeting strategies for different client objectives such as how to evaluate your clients goals, allocate spend across Meta campaigns, and previous campaign analytics.
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The use of data in a privacy-first world
Explore best practices for using data to deliver personalized ads at scale while respecting the privacy of your customers.
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Community for Business
Learn how to build a community to advance your business goals
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Campaign budget optimization
This lesson will teach students to determine whether campaign budget optimization is appropriate for a particular situation. It will explain how to set up campaign budget optimization and assess the impact of campaign budget optimization on the budget strategy.
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Educational Videos
Review our list of educational videos to learn how Meta technologies can help your business grow.
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GCR - Beginner
You can use these curated lessons to prepare for the 100-101 Facebook Certified Digital Marketing Associate exam. They are organized by topic and weight to signify how much of the exam is focused on each subject.
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Reach new business goals with Meta technologies
Create effective and engaging ads by highlighting your business’s personality. Featuring Ita Reyes from Ita Yoga Studios.
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Learn how to innovate and grow your business with Meta technologies
Learn how Instagram and WhatsApp can help businesses innovate and grow. Featuring Paakow Essandoh from Mizizi (@mizizishop).
