Meta Blueprint

Meta Blueprint has created a "one-stop-shop" experience for busy professionals, like you. Whether you're new to the industry or been around for a while, we've developed these trainings to help you develop and refine the skills you need to inspire creativity and build campaigns that meet client goals.
Learn how to stand out in your industry. Upskill your knowledge by becoming a Meta Certified professional or simply take a refresher course to build more confidence in your work. We're here to guide you along the way.
Get started with campaign recommendations from opportunity score
Opportunity score helps you identify campaign recommendations in near real time. Your recommendations are proven, personalized and prioritized, based on your business profile and campaign characteristics.
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Opportunity score: experimentally proven recommendations to help improve your campaign performance
Explore how to use opportunity score to improve your campaign performance.
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Reach your business goals with Reels ads
Discover how to get started with Reels ads by employing creative essentials and best practices for your assets and connecting with partners and creators as part of your strategy for Reels.
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Generate leads across Meta technologies
Explore ways you can reach and encourage high-quality leads using lead generation tools across Meta technologies.

New to Meta Blueprint?
Start here!
Explore what you can learn with Meta Blueprint in just 30 days, 60 days or 90 days. You can also review the online courses specific to your individual role in the next section at your own pace.
Online courses by role
Popular online courses
Join upcoming training with Meta Blueprint trainers
If this list is too long for the page, you can scroll it left and right
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Oct 6 - 1:00 AM - EDT
Configure and troubleshoot Meta Conversions API Gateway - Oct 6 | APAC | English
Meko Chan -
Oct 6 - 3:00 AM - EDT
Purchase optimization through Messaging Overview and Deepdive - October 6 I EMEA I Arabic
Tamara Al Amad -
Oct 6 - 5:00 AM - EDT
Purchase optimization through Messaging Overview and Deepdive - October 6 I EMEA I English
Tamara Al Amad -
Oct 6 - 3:00 PM - EDT
Maximize performance with new tools in Meta Ads Manager - Oct 6 | NORAM | English
Franziska Saell -
Oct 7 - 12:00 AM - EDT
Measure your offline events with Meta Conversions API - Oct 7 | APAC | English | ANZ_AS_V | LS_ANZ_S_6
Adam Sugihto -
Oct 7 - 1:30 AM - EDT
Optimize campaign performance with A/B Testing and Conversion Lift - Oct 7 | APAC | English
Arilyn Hay -
Oct 7 - 1:30 AM - EDT
Set up and manage ads billing and payments - Oct 7 | APAC | English | LS_IN_BEST
Digital Vidya -
Oct 7 - 3:00 AM - EDT
Creative Best Practice for Business Messaging - October 7 I EMEA I Arabic
Tamara Al Amad -
Oct 7 - 5:00 AM - EDT
Creative Best Practice for Business Messaging - October 7 I EMEA I English
Tamara Al Amad -
Oct 8 - 12:00 AM - EDT
Catalog product video to enhance your Advantage+ catalog ads - Oct 8 | APAC | English
Adam Sugihto -
Oct 8 - 3:00 AM - EDT
Best practices to improve the performance of ads that click to WhatsApp - October 8 I EMEA I Arabic
Tamara Al Amad -
Oct 8 - 5:00 AM - EDT
Best practices to drive more sales with ads that click to WhatsApp - October 8 I EMEA I English
Tamara Al Amad
Meta Certification
Certified Company at Meta
Becoming a Certified Company means that your organization is recognized by Meta as having proven digital
expertise through verified certifications, which can lead to more efficient campaigns. This is the highest level
of Meta Certification recognition to-date and will serve to differentiate your company throughout the industry.
Certified employees are proven to demonstrate increased knowledge and deliver higher quality work.