This lesson explains the role of machine learning in the ad delivery system, including the dynamic between the ad auction, advertiser controls and performance optimization. Learn how machine learning determines which ad to show to which audience and discover how the learning phase supports ad delivery.
To better track your learning journey and unlock more content, please sign in
Log in using your Facebook account to get started.
If you're part of a Managed Partner Agency, you can add your company email to your profile after you log in.
