Use app events to reach, optimize and measure

Name: Meta App Events for Facebook & Instagram Ads Course
Rating: 4.55 (20 reviews)

By Meta Blueprint
Duration 20m
Difficulty Intermediate
Rating 1 star 2 stars 3 stars 4 stars 5 stars

Average rating: 4.6 20 reviews

App events are the actions people take while using your app. In this course, you'll learn ways to use app events to improve your audience reach, optimization and measurement practices.

Introduction to app events
- 5 m
Use app events to optimize throughout the funnel
- 5 m
How to set up app events
- 5 m
SKAdNetwork and Meta Aggregated Event Measurement for app events
- 5 m

Use app events to reach, optimize and measure

Lessons

Introduction to app events

Use app events to optimize throughout the funnel

How to set up app events

SKAdNetwork and Meta Aggregated Event Measurement for app events

Review

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