Configure and Troubleshoot Meta Conversions API Gateway
Learn how to set up the Conversions API Gateway without developer help for ad personalization, optimization and data sharing.
As expectations for transparency and control over personal data have increased, the advertising industry has continued to evolve to meet them. These courses help you understand how policies that limit the use of cookies or reduce the availability of device IDs are likely to impact your advertising efforts. These courses also explore tools you can use to adapt to these changes, respect the privacy choices people make and reassess the mechanisms you use to understand where people are in their customer journey.
Learn how to set up the Conversions API Gateway without developer help for ad personalization, optimization and data sharing.
Learn more about data usage and collection in the ads ecosystem.
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Learn how you can use app events to improve your ads targeting, optimization and measurement.