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In this course, you will learn about the overview and deep dive of Purchase Optimization through messaging. The course provides guidance for learners to how to send purchase signals, apply campaign best practices, and create Lookalike Audiences from messaging purchases. The agenda also includes comprehensive strategies for testing and evaluation to maximize your advertising impact and drive sales effectively.

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Choose an Upcoming Event

  • June 13 | EMEA | English

    Friday, Jun 13, 2025 at 5:00 AM to 6:30 AM EDT
    • Instructor: Tamara Al Amad