Webex Testing
This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...
This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...
Learn how to create audiences in Meta Ads Manager and optimize reach and performance with Meta Advantage+.
This course covers each of the AI ad solutions within Meta Advantage+ and how to use them to improve campaign performance.
Explore ways to write creative briefs that inspire and guide agency teams and improve campaign success. This workshop will give you the opportunity to practice writing effective business and campaign objectives, define an audience, write key performance indicators and select...
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.
Learn how to set up a campaign through the auction and reservation buying types in Meta Ads Manager.
This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To...
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
In this training, you will learn how to create Reels ads and how to implement the creative essentials to enhance performance in your Facebook and Instagram Reels ads campaign strategies. You’ll also learn how to implement a Reels ads campaign...
This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...
This course prepares you to design and create entertaining reels on Instagram. Use Reels to help new audiences discover your business and level up your creativity.
This course will cover the five best practices for maximizing performance of direct response campaigns across Meta technologies.
Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. This instructor-led course is a set of four sessions designed to help learners prepare for the Meta Certified Marketing Science...
Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here?...
Learn how to write a creative brief that defines your advertising strategy and helps you plan ads that achieve results.
Explore the available buying types and bid strategies for your campaigns.
Learn about the ad creation process and how to create reports in Meta Ads Manager.
Learn to use Monetization Manager to measure ad performance, improve results with data and optimize your bidding strategy.
Demonstrate your understanding of Meta Advantage+, ad performance and measurement strategies.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...