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1053 results returned

  • Get started with product catalogs across Meta technologies

    The purpose of this workshop is to help learners achieve their business goals with product catalogs. This course is designed to help advertisers get started with catalogs for their ads across Meta technologies. This covers how to populate catalogs with...

    • Event
    • Rating 5.0

  • Generate insights to make data-driven decisions

    This course teaches you how to generate insights from data and how to use insights to make data-driven recommendations. This session is best for data analysts, data scientists, measurement partners, measurement analysts and technical consultants interested in acquiring their Meta...

    • Event
    • Rating 5.0

  • Optimize and Troubleshoot the Meta Pixel

    This virtual training helps you set up and implement custom conversions, so you can optimize your ads for people who are most likely to convert. It also explores common issues that may prevent your pixel from sending accurate data. Lastly,...

    • Event
    • Rating 5.0

  • Configure and troubleshoot Meta Conversions API Gateway

    This course prepares you to use the Conversions API Gateway, the self-service option that enables you to set up the Conversions API quickly without the need for dedicated developer resources. In this session, we explore the purpose, features and benefits...

    • Event

  • WhatsApp Business Platform for Effective Business Messaging

    This course explores how the WhatsApp Business Platform can benefit customers and businesses across the customer journey. The course provides guidance for learners to connect business objectives to the features of the WhatsApp Business Platform, and help learners avoid making...

    • Event

  • Optimize Meta Conversions API

    To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions...

    • Event
    • Rating 4.2

  • Maximize your campaign results with Performance 5

    In this training, you will learn the five best practices for maximizing performance of direct response campaigns across Meta technologies. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log...

    • Event
    • Rating 5.0

  • Create engaging reels to help grow your business

    This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To...

    • Event
    • Rating 3.0

  • Improve Lead Quality with Conversions API for CRM

    Join our free webinar to learn about Conversions API (CAPI) for CRM, a new tool that can help you find better-quality leads. You’ll hear from Meta’s top experts, who will share: How CAPI for CRM can help your business reduce...

    • Event

  • Find high-quality leads this spring

    Last year, Meta saw 18.9% growth for lead ad submissions during the 2nd quarter*. Register for our free webinar to learn how our improved features can help you get better quality leads this spring. *Source: Year-over-year analysis of over 500M...

    • Event

  • Industry Insights: A guide for agency success

    Do you have clients in the ecommerce, professional services, healthcare or automotive industry? In this webinar, you’ll learn about:- Latest industry insights and exclusive Meta ad resources to help with client pitches, business reviews and conversations with clients. - Best...

    • Event
    • Rating 4.7

  • Increase campaign performance with partnership ads

    This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...

    • Event
    • Rating 5.0

  • Prepare for expansion

    Identify expansion opportunities for a client's WhatsApp for Business strategy by evaluating their current approach, defining new use cases, and presenting tailored solutions.

    • Path
    • Duration 45m
    • Intermediate
    • Credential

  • Use App Events to Target, Optimize and Measure

    This training is intended for agencies and advertisers who know the importance of Meta Conversions API and Facebook SDK but want to more effectively map business goals to app events and communicate the installation process to app developers. Don't see...

    • Event
    • Rating 5.0

  • Designing an A/B test, Conversion Lift and Brand Lift

    In this course, you will learn how to design a an A/B, Conversion and Brand Lift test to prove or disprove your test hypothesis and recognize next steps for possible outcomes.

    • Path
    • Duration 10m
    • Rating 5.0
    • Intermediate
    • Credential

  • From business goals to ad objectives

    Learn how to create measurable business goals and choose the campaign objective to meet your goal.

    • Path
    • Duration 15m
    • Rating 4.5
    • Beginner
    • Credential