Build an online business presence with Instagram
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
In this course, we’ll explore the relationship between a business goal, the KPIs and the metrics to measure that KPI.
Get your products in front of people who love to shop with Instagram Shopping. In this workshop, we’ll cover the various features available on Instagram Shopping and how you can set up an account for your business. Learn how to...
Create engaging content with Reels that helps you connect your business with new and existing audiences.
Explore how to optimize your advertising strategy with campaign objectives, performance goals, and data-based decision making.
Learn about the ad creation process and how to create reports in Meta Ads Manager.
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Meta Conversions API Gateway for multiple accounts and determine their integration method. Content includes an overview of what the Conversions...
Explore the role of AI in advertising across Meta technologies and learn how advertisers can benefit from AI-based solutions for ad campaigns.
This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...
This course provides an overview of how to bring a business online with the WhatsApp Business app.
This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To...
This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
This course provides an overview of how to analyze campaign results and implement measurement strategies to improve advertising effectiveness on Meta technologies.
Learn about setting up, managing and sending different types of templates through the WhatsApp Business Platform.
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
This training begins with an overview of omnichannel marketing strategies and the value of connecting omnichannel data, specifically offline events. We then explore how to share offline events with the Meta Conversions API and review implementation options. This training concludes...
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
This course helps you prepare and set up a catalog for Advantage+ Catalog Ads so you can show relevant items to the right people online. Don't see any events here? Be sure to log into Blueprint to access a variety...
Welcome to the Meta Certification Prep Live training for Media Planning and Buying. Certification Prep for Media Planning and Buying are instructor-led training sessions designed to provide guidance on how Meta technologies can fit into your media plan, while also...
Learn how to manage business assets using a business portfolio in Meta Business Suite or Meta Business Manager.
Learn how to implement a more complete omnichannel marketing strategy by sharing offline events through the Conversions API.