Webinar learning objectives Learn how to connect your CRM data to Meta technologies using the Conversions API for CRM. This training walks you through how the integration works, how to plan and set up your connection, and how to create...
This lesson prepares you to plan and create a reel for your business.
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
This course helps you set up and implement custom conversions and troubleshoot the Meta Pixel so you can optimize your ads.
Learn how you can calibrate cross-channel measurement to create a budget recommendation you can present with confidence.
Discover how opportunity score provides recommendations that can help improve campaign performance.
Discover how to get started with the Reels ad placement to help improve your campaign performance.
Learn about how Advantage+ audience can help you reach the people who are likely to be interested in your business and how to get started.
You can use these curated lessons to prepare for the 100-101 Meta Certified Digital Marketing Associate exam. They are organized by topic and weight to signify how much of the exam is focused on each subject.
The Conversions API is a direct channel to gather customer activity in a way that supports efforts to honor the choices consumers make about data sharing. The Conversions API continues to send data through browser-independent mechanisms, even when the...
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...
Learn how to select ad formats and design creative strategies to reach your audience at each stage of the customer journey.
Explore how agencies, brands and creators can maximize their creator marketing strategies with Meta technologies.
Join us for a training and networking event with Meta and Meta hiring partners. In this event, certified job seekers will be equipped with the knowledge and tools to build and distinguish their resume and LinkedIn presence to attract employers....
Create content for a mobile world by using high quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to user behavior and incorporate best practices when designing for mobile.
This course prepares you to design and create entertaining reels on Instagram. Use Reels to help new audiences discover your business and level up your creativity.
Learn how to measure your community's performance, make decisions based on insights and generate revenue.
Learn how to create ads and review format, placement and creative options in Meta Ads Manager.
Learn how Meta Business Agent on Messenger and WhatsApp can help capture leads, increase sales and support customers around the clock.
This training session is designed to equip Publicis agency partners and Creators with the knowledge needed to drive successful Creator Partnerships Ads campaigns. Don't see any events here? Be sure to log into Blueprint to access a variety of events...
Learn how to monitor your accounts with Business Support Home, Security Center, managed Meta accounts and Brand Rights Protection.
Learn how to design ad creative for each stage of the marketing funnel and connect with your audience in an authentic way.
